Here’s a three-step framework for creating a sustainable content strategy for search and how to analyze content Google favors.

Google Marketing Live will be held May 14. Please visit Search Engine Land for the full article.

When it comes to the craft of writing, my favorite luminary is the late William Zinsser.

You can request beta access to this new speed report today. Please visit Search Engine Land for the full article

Posted by briangormanh The Schema.org vocabulary is the ultimate collab.

At Google I/O yesterday, Google first announced updates to how they will handle top stories in the search results.

Google demonstrated at I/O yesterday a search feature where you can bring up 3D objects and then place them in your location using AR, augmented reality. I am not too sure about this feature sticking but hey – it is pretty cool to demo on stage – don’t you think

Google’s John Mueller sounded off on SEO contests, warning people they’re a waste of time and effort.

Martin Splitt from Google announced while at Google I/O yesterday that they have updated the Google Code lab not to just support structured data but also single page apps (SPAs) and dynamic rendering.