Previously, I believe, the how search works video that was used on the How Search Works portal at Google was a video created by Matt Cutts on a whiteboard back in 2012. Google has updated that video to be more inline with 2019 standards

Follow these four tips to create a content plan that can help increase your brand reach and conversions on Instagram. The post How to Create Your Instagram Content Plan via @mansidhorda appeared first on Search Engine Journal .

App campaign advertisers might see changes to asset reporting.

Join our next live webinar and learn how repurposing content can help you maximize demand generation results. The post How to Repurpose Your Content & Maximize Demand Gen Results [Webinar] via @lorenbaker appeared first on Search Engine Journal .

Let’s cut to the chase: If brands and marketers can’t build trust internally at their organizations, they’ll never be able to develop it outwardly in an authentic way. Plain and simple. When marketers broadcast trustworthiness as a virtue through content and messaging, while their company visibly deals with discord and misalignment in its own ranks, the sentiment rings about as hollow as a sinister-looking Disney villain telling the protagonist through a wicked grin that of course they can be trusted

By the end of this year, Google will stop indexing Adobe Flash. Please visit Search Engine Land for the full article.

Here are seven effective ways to improve customer retention, whether you come from a B2B or B2C SaaS organization. The post SaaS Growth Fundamentals: 7 Systems for Generating Repeat Business via @drumming appeared first on Search Engine Journal .

This morning Google announced that starting earlier this week, throughout the week, Google has been pushing out what it calls “biggest leap forward in the past five years, and one of the biggest leaps forward in the history of search.” That is the BERT algorithm update, which is Google’s way at better understanding one out of ten queries, in a way humans understand them.

Facebook introduces Facebook News, a way to balance needs of news organizations and Facebook members. The post Facebook Announces Program to Help News Sites via @martinibuster appeared first on Search Engine Journal