The privacy-focused search engine serves contextual ads and doesn’t use cookies for tracking.

Learn how Google treats keywords, and what it means to write for a search audience. The post SEO in 2020: What Role Do Keywords Play? via @Kammie_Jenkins appeared first on Search Engine Journal .

With this latest update, Google has made identification of ads less accurate so people think more results are ads when they’re not. Please visit Search Engine Land for the full article

I had a baby and started an SEO agency at the same time.

The post Digital Marketing News: LinkedIn’s Faster Than Expected Growth, Podcast Ads Booming, & Facebook Updates Audience Insights appeared first on Online Marketing Blog – TopRank® .

Google’s Search Liaison, Danny Sullivan, clarifies that structured data is optional and does not impact search rankings. The post Google: Structured Data Has No Impact on Ranking in Web Search via @MattGSouthern appeared first on Search Engine Journal .

Google’s John Mueller was asked if adding cookie acceptance banners are going to cause an SEO problem for Google search. John said “Cookie banners are fine.” He added that you want to avoid “replacing your page’s content with an interstitial.”

YouTube is introducing profile cards, which display all comments a user has left on a particular video. The post YouTube Shows Users’ Comment History in New Profile Cards via @MattGSouthern appeared first on Search Engine Journal .

Microsoft announced it will be deprecating the average position metric from Microsoft Advertising reporting starting in April.