Archive for March, 2020

A Well-Oiled Machine: Why Every B2B Marketing Team Needs Marketing Operations

2020/03/26

What makes a B2B marketing campaign great? Is it a creative theme that catches your attention

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Google Advice On E-Commerce Sites Closed Due To COVID-19

2020/03/26

Gary Illyes from Google said the company is working on putting together “some more thorough do’s and don’t’s” around what e-commerce and other site owners should do with their web sites if the business is temporarily closed due to the coronavirus.

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The new contextual ad targeting works, study says

2020/03/26

A new study looks at how contextual relevance of ads to content influences consumers. Please visit Search Engine Land for the full article

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Can Google Detect Sarcasm?

2020/03/26

Someone asked Google’s John Mueller if Google’s search algorithms can detect and then filter out sarcasm on the internet. It is an interesting question if Google can detect sarcasm or not, in fact, I see a ton of papers on the concept. But I’ve never seen Google talk about it (personally).

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Google My Business Not Functioning Properly During COVID-19 Crisis

2020/03/26

There are many many complaints about Google My Business working properly now.

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Help Your Community from Six Feet Away: Non-Marketing Tips from Mozzers

2020/03/26

Posted by morgan.mcmurray For the last few weeks, you’ve probably experienced an influx of emails from companies detailing how COVID-19 is affecting them and thus you, their customer. It’s… a lot, isn’t it?

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Coronavirus And The Impact On Businesses So Far – Who’s Up & Who’s Down? via @MattGSouthern

2020/03/25

A report reveals the business impact of Coronavirus in the US, including which categories are up and which are down. The post Coronavirus And The Impact On Businesses So Far – Who’s Up & Who’s Down

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Daily Search Forum Recap: March 25, 2020

2020/03/25

Here is a recap of what happened in the search forums today…

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YouTube Updates for Creators: Improved Analytics for Live Streams & More via @MattGSouthern

2020/03/25

YouTube announced updates for creators, including better analytics for live streams, in its latest video on the Creator Insider channel.

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Google My Business Adds Mark As Temporarily Closed Option

2020/03/25

If you login to your Google My Business account and click on edit your information, you will be given a new option to “mark as temporarily closed.” Previously you were unable to do this from Google My Business.

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