URL taxonomy is a key factor in site architecture.

Start measuring share of voice (SOV) and determine your position in the market. The post Share of Voice: What It Is, Why It Matters & How to Measure It via @anna_bredava appeared first on Search Engine Journal .

Former Googler Pedro Dias explains why he thinks pushing content directly to search engines makes sense in this clip from Live with Search Engine Land. Please visit Search Engine Land for the full article

We highlight five Search Engine Journal webinars to watch if you’re looking for helpful digital marketing takeaways. The post 5 SEJ Webinars That Taught Me Something New via @brentcsutoras appeared first on Search Engine Journal .

Now I am off to Israel, specifically Jerusalem, and I met with Ari Nahmani, the CEO of Kahena Digital Marketing. He lives in Tel Aviv but his office is in Jerusalem, his company has about 20 people.

The vast majority of content and industry news coverage around influencer marketing is focused on those who engage consumer audiences: Instagramers, YouTubers, and  as of late TikTokers. Of course the world of influence is not limited to consumer products and services.

Part of Google’s response to the COVID-19 crisis, the ad credits will start rolling out in late May.

Join our next webinar and learn SEO-forward moves to help position your company for challenging business environments. The post How to Future-Proof Your Brand Using SEO [Webinar] via @lorenbaker appeared first on Search Engine Journal

The new sticky side menu functionality at the left side of the page could solve some of the biggest problems Google faces going forward. Please visit Search Engine Land for the full article.

All the way from Jerusalem, Israel – we have SEO talk from Ari Nahmani of Kahena.