If you want to position yourself as an authority in your space, learn how to use Fact Check structured data. Please visit Search Engine Land for the full article.

Google cautions against Web 2.0 style link building. Recommends a better way to build links. The post Google’s Mueller Calls Web 2.0 Style Links Spammy via @martinibuster appeared first on Search Engine Journal .

Identity will be even more critical to a brand’s success going forward. Acxiom offers a POV on the cookieless world along with the key pillars a future identity solution should entail. Please visit Search Engine Land for the full article

Learn how to engage your SEO clients and build good rapport with a reliable monthly reporting process. The post Agency Client Retention: It Isn’t Enough to Perform via @seomonitor appeared first on Search Engine Journal .

Google has a new Doodle, special Google logo, up on its home page to thank the coronavirus helpers. The Doodle, when clicked on, takes you to a search results page that leads to [thank you coronavirus helpers]

Google’s John Mueller recently offered suggestions to help ensure the meta description you provide is what’s used in search results.

The Register has a story that is headlined UK judge gives Google a choice: Either let SEO expert read your ranking algos or withdraw High Court evidence.

Here is a recap of what happened in the search forums today…

Google has now shared examples of what COVID-19 special announcement structured data will look like when used in search results. The post Google Reveals What COVID-19 Special Announcement Schema Looks Like in Search via @MattGSouthern appeared first on Search Engine Journal .