Google’s Martin Splitt discusses his mission to provide both sides with the knowledge and vocabulary necessary to close the gap. Please visit Search Engine Land for the full article.

What B2B Buyers Want From Tech Vendors Right Now 55 percent of B2B buyers say it’s appropriate for marketing efforts to continue during these challenging times, and 53 percent are presently in the market for B2B products and services, with most of those having recent new purchasing interests, according to newly-released survey data. MarketingProfs Programmatic Ad Spend Down 9% Since Beginning of 2020, Driven by Travel and Auto Amidst an overall fall of 9 percent in April, ad spending for the technology vertical and the education and training segment were up 70 percent and 63 percent for the year, with streaming ad spend also up by some 18 percent, according to recently-released report data. Adweek Exclusive: New York Times phasing out all 3rd-party advertising data The New York Times has begun eliminating all third-party advertising targeting information, and by July the firm will instead use a fully-proprietary platform, the company recently announced.

Yesterday we saw Google Search Console replace the speed report with a core web vitals report.

If you search for drug rehab, addiction help and similar queries in Google search, Google in the US will now show you a big box for the SAMHSA National Helpline. This box obviously aims to give help to searchers in need, now.

I got a few reports yesterday early evening that Google again was having issues indexing new content.

Posted by BritneyMuller Businesses all over the globe are struggling with new challenges as a direct result of the COVID-19 pandemic. With consumers turning to the internet for the majority of their needs, it’s never been more vital to ensure your online presence is easily found and your business updates clearly communicated. In this special edition of Whiteboard Friday, Britney Muller outlines a checklist that businesses can use to meet the changing needs of consumers and improve visibility for local searches

Google is making a change to its ‘top stories’ section in search results by removing AMP as one of the requirements for getting featured. The post Google’s ‘Top Stories’ to Show More Than Just AMP Pages via @MattGSouthern appeared first on Search Engine Journal .

Danny Sullivan of Google posted an update to the local volatility from late last month through early this month – saying it was a bug that was resolved about two weeks ago. The fix Google rolled out then he said “seems to have stabilized things since.”

Here is a recap of what happened in the search forums today…

Ten months ago, Google Image Search added a swipe up feature where it loads the web page the image is hosted on. Malte Ubl from Google said yesterday that this feature has proven to be great for site owners. He said it leads better click through rates from Google Image Search and more traffic to your site.