Google is introducing a new ranking signal that combines Core Web Vitals with existing signals to better evaluate the quality of a user’s experience. The post Google’s Core Web Vitals to Become Ranking Signals via @MattGSouthern appeared first on Search Engine Journal .

Though they’re ticking back up, decreased CPMs are still a buying opportunity. Please visit Search Engine Land for the full article

About 70% of ads appeared on mobile devices and 82% were programmatic. Please visit Search Engine Land for the full article

From easy-to-update GitHub Pages to tools that simplify collaboration across large organizations, here are some ways GitHub can support enterprise SEO. The post How to Use GitHub for Enterprise SEO via @SEOGoddess appeared first on Search Engine Journal .

Google’s John Mueller said that if you submit all your search pages, i.e. search results, tags, categories (I guess), to Google, it will make “crawling & indexing significantly harder for large sites.” He said this on Twitter the other day, adding “this is where smaller sites can prioritize much better than larger ones can.”

Many people now depend on the web for basic necessities. It has uncovered the website accessibility issues most businesses have.

When Google’s Page Experience Update goes live in 2021, AMP will stop being a requirement for the top stories section. Please visit Search Engine Land for the full article.

Conversions shouldn’t be the only end-goal of PPC. Susan Wenogard talks about why we need to look beyond the clicks and begin building sales pipelines. The post Paid Advertising Beyond the Conversion with Susan Wenograd [PODCAST] appeared first on Search Engine Journal

This new ranking factor won’t be live until 2021, at the earliest.

Here’s a blueprint for anyone considering using the Disavow Tool in order to improve their website signals. Please visit Search Engine Land for the full article.