Archive for June, 2020

Vlog #73: Chris Sherman On Growing Two Authorities In Search Marketing News & Conferences

2020/06/29

Chris Sherman has been serving the SEO and SEM industry since the super early days, from Search Engine Watch and Search Engine Strategies to Search Engine Land and Search Marketing Expo…

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July boycott: Marketing without Facebook Ads

2020/06/29

Alternative media plan considerations for businesses participating in #StopHateForProfit. Please visit Search Engine Land for the full article.

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Facebook Ad Ban Heats Up Heading into July, Stock Drops 8% via @SusanEDub

2020/06/29

Unilever is the latest to deliver a $7b blow to Facebook Ads’ revenue. The post Facebook Ad Ban Heats Up Heading into July, Stock Drops 8% via @SusanEDub appeared first on Search Engine Journal .

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Ranked Entities in Search Results at Google via @bill_slawski

2020/06/29

A recently approved Google patent sheds light on the search engine’s process behind showing ranked lists of entities in the SERPs. Learn more here.

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Google tests showing Analytics data in Search Console with ‘Insights’

2020/06/29

With deeper integration with Google Analytics, Search Console can show you beyond the search results page how users are interacting with your web site. Please visit Search Engine Land for the full article

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Three B2B Marketing Tactics That Will Outlast the COVID19 Pandemic

2020/06/29

Without question, the COVID-19 pandemic has had an impact on the B2B world with companies generally reducing marketing budgets.

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Google positioned to dominate the ‘O2O economy’

2020/06/29

Online-to-offline: Nearly $12 trillion in offline economic activity is likely impacted by the internet. Please visit Search Engine Land for the full article.

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Free Google product listings expand to knowledge panels in Search results

2020/06/29

Plus, some early stats on the effect of free listings in Google Shopping. Please visit Search Engine Land for the full article

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Video: Chris Sherman on helping build Search Marketing Expo and Search Engine Land

2020/06/29

He not only built one authority in the search news and conference business, but two! Please visit Search Engine Land for the full article.

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How to Choose the Most Link-Worthy Data Source for Your Content

2020/06/29

Posted by Domenica Fractl has produced thousands of content marketing campaigns across every topic, and for the past seven years, we’ve been keeping track of each and every campaign in order to refine and improve the content we produce on behalf of our clients. In my last post for Moz, I explained how to set realistic digital PR expectations for your content based on your niche.

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