Archive for July, 2020

Google Tests Thick Gray Borders Between Search Results

2020/07/27

Google is testing another mobile user interface for its search results layout and design. Here is a screen shot from Mark Osborne of Google using thick gray borders between each search result snippet.

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Why Google Search Console Reports 5XX Server Errors via @martinibuster

2020/07/27

What it means when Google Search Console reports receiving 5XX errors and what to do about it. The post Why Google Search Console Reports 5XX Server Errors via @martinibuster appeared first on Search Engine Journal

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CPM vs. eCPM vs. RPM: What Do These Paid Media Abbreviations Mean? via @SusanEDub

2020/07/27

Confused about CPM, eCPM, and RPM? Learn what these acronyms mean, where they fit into the paid media ecosystem, and how they are calculated

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Vlog #77: Brian Ussery On GoogleBot & SEO For E-Commerce Sites

2020/07/27

Brian Ussery (@beussery) is the Director of SEO at Razorfish in Atlanta, Georgia. He is also a Google Product Expert at the Google webmaster help forums.

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Digiday Reveals 56% of Advertisers Paused Facebook Spend in July via @SusanEDub

2020/07/27

A survey of media buyers covered reduction in spend, client sentiment, and expectations when July ends. The post Digiday Reveals 56% of Advertisers Paused Facebook Spend in July via @SusanEDub appeared first on Search Engine Journal

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How Amazon Brand Registry Works: A Complete Guide via @AMZRobynJohnson

2020/07/27

Learn exactly how the Amazon Brand Registry program and its many benefits can help you successfully launch and market products on Amazon. The post How Amazon Brand Registry Works: A Complete Guide via @AMZRobynJohnson appeared first on Search Engine Journal .

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Hacking Attacks on Elasticsearch and MongoDB via @martinibuster

2020/07/27

Ongoing hacking attack has deleted all data from over 4000 unsecure databases. Threat is called the Meow Attack. The post Hacking Attacks on Elasticsearch and MongoDB via @martinibuster appeared first on Search Engine Journal .

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How to Prevent SEO Issues With QA Testing [Webinar] via @brentcsutoras

2020/07/27

Prevent SEO problems from ever going live. Join this webinar and discover how to easily integrate SEO testing into the QA process

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2020 State of B2B Influencer Marketing Report from TopRank Marketing

2020/07/27

My team and I at TopRank Marketing are happy to announce the 2020 State of B2B Influencer Marketing Report ! Influencer Marketing has fast accelerated as a topic over the past few years with B2C influencers and brands getting the majority of attention. While consumer focused influencers have been impacted during the COVID-19 pandemic, B2B is a different story. Whether in times of crisis or in competitive markets, B2B marketers are challenged to reach distracted buyers and create meaningful experiences that inspire trust, confidence and action

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Saying adieu to AMP: You might be giving up rankings — and revenue

2020/07/27

In one study travel marketers saw a 29% bump in mobile revenue with AMP.

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