I see a ton, absolutely a ton, of confusion in the SEO industry around the Google launch of passage based ranking. A reminder, according to Google, passage based ranking launched in the US English results in the afternoon of February 10th PST time

GTM allows site owners to collect data without needing to rely on a developer for code or wait for the next app release. Here’s how. The post Google Tag Manager: A GA4 Beginner’s Guide via @KayleLarkin appeared first on Search Engine Journal .

Now, advertisers can see Display ads alongside search and YouTube. Please visit Search Engine Land for the full article.

Here’s how to use the popular SWOT analysis in your SEO strategy to make sense of your strengths, weaknesses, opportunities and threats in search. The post How to Perform a SWOT Analysis for SEO via @JRiddall appeared first on Search Engine Journal .

Meanwhile, physical giant Walmart reports disappointing earnings. Please visit Search Engine Land for the full article

For more than a decade our team at TopRank Marketing has fostered a potent community of leading influencers, developing close relationships with subject matter experts in a wide variety of industries. When it comes to B2B influencer marketing, it’s only natural to wonder just what an influencer actually looks like

RSAs give advertisers more flexibility to address changing market environments due to the pandemic, says Google Please visit Search Engine Land for the full article.

Plus, EU search choice screen pleases almost no one Please visit Search Engine Land for the full article.

Australian news organizations had their posts removed from Facebook in a retaliatory action that also affected unintended pages. The post Facebook Blocks Australian News via @martinibuster appeared first on Search Engine Journal .