Archive for February, 2021

Google: There Is No SEO Reason To Make Bloated Sites

2021/02/25

Some folks were complaining that SEO is to blame for the bloat on the web.

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Google Won’t Talk About Spam Prevention For Page Experience Update

2021/02/25

Malte Ubl, a Technically a Software Engineer at Google, said he won’t be talking about any efforts around abuse and spam prevention for the upcoming Google Page Experience update. Specifically how some may try to fake the Chrome User Experience Report (CRUX) data for better or worse to manipulate rankings

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The Potential Impact of Gen Z on SEO

2021/02/25

Posted by stewartfussell Generation Z’s behaviors differ from the cohorts that came before it, creating a new challenge for businesses marketing to consumers within it. Gen Z’s presence

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Daily Search Forum Recap: February 24, 2021

2021/02/24

Here is a recap of what happened in the search forums today…

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Google Lets Agencies Dismiss Some Partner Program Recommendations

2021/02/24

Google has re-announced the new partner program requirements after postponing the new requirements due to COVID and the huge backlash at the new rules. Now, Google said partners “have the flexibility to apply or dismiss performance recommendations based on your own assessment in order to meet a minimum optimization score of 70%.”

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Google News SEO & Google Discover with Conde Nast’s John Shehata – Ep. 213

2021/02/24

On this episode of the SEJ Show, Loren hosts John Shehata of Conde Nast to discuss Google News, Google Discover, making the most of jumping on trends in News Search, what John feels will be a News Search focus in 2021 and a little bit about NewzDash. The post Google News SEO & Google Discover with Conde Nast’s John Shehata [Podcast] appeared first on Search Engine Journal .

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Google: Title Tags Longer Than What Is Displayed Has SEO Benefit

2021/02/24

Gary Illyes from Google said in last night’s Google Central Live event that there is a benefit, I assume an SEO benefit, to having title tags longer than what is displayed in the search. He later added that you should keep the title tag “precise” to the topic of the page and do not worry how long it is or if it is too long.

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Digital Asset Management: What Is It & Why It Matters in Enterprise SEO via @TaylorDanRW

2021/02/24

What is digital asset management and how does it serve enterprise SEO objectives? Explore how DAMs support smarter search strategy.

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Core Web Vitals Challenge: WordPress vs Everyone via @martinibuster

2021/02/24

Real-world data is used to select which CMS is the Core Web Vitals Champion. WordPress versus Joomla, Drupal, Squarespace and Wix The post Core Web Vitals Challenge: WordPress vs Everyone via @martinibuster appeared first on Search Engine Journal .

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8 New & Updated Google My Business Features for Local SEO via @johnelincoln

2021/02/24

Make sure you’re taking advantage of these recently released Google My Business features and attributes to improve your local search presence. The post 8 New & Updated Google My Business Features for Local SEO via @johnelincoln appeared first on Search Engine Journal .

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