Archive for June, 2021

Google tests article carousel for some author knowledge panels

2021/06/16

A new beta feature that highlights articles from journalists.

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What Pandemic Poll Data Reveals About The Future of B2B Marketing

2021/06/16

Forever altered by the pandemic, which new directions is B2B marketing going, and what’s in store for marketers in 2022 and beyond? To help answer these questions and others, we’ve tapped into our poll data to see how the pandemic has affected how B2B marketers work, their outlook for the future, and what we’ve collectively lost and gained over the past year and a half. Audience poll data offers a valuable gauge on the pulse of B2B marketers, and for over two years we’ve run weekly social media polls on our Twitter and LinkedIn* pages

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Google page experience update rolls out just as core update finishes; Wednesday’s daily brief

2021/06/16

Plus, Google Search Console Insights report is now open to all Please visit Search Engine Land for the full article.

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Google My Business performance report adding driving direction requests and website visits

2021/06/16

This is slowly rolling out, you might not see it show up yet in your Google My Business account. Please visit Search Engine Land for the full article.

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Google Dataset Structured Data Adds Funder Property Type

2021/06/16

Google has added a new optional property type to the dataset structured data to document who the funders, if any, are for this data.

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8 Experts Weigh in on the Past, Present, and Future Evolution of Link Building

2021/06/16

For over 20 years, SEOs and content marketers have built links across the web to get their content in front of their target audience. As Google grows smarter, so do these link-building SEOs – gone are the days of spammy link schemes and black hat SEO.

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8 Experts Weigh in on the Past, Present, and Future Evolution of Link Building

2021/06/16

For over 20 years, SEOs and content marketers have built links across the web to get their content in front of their target audience. As Google grows smarter, so do these link-building SEOs – gone are the days of spammy link schemes and black hat SEO. Enter modern link builders who are focused on placing high quality, relevant links on sites guaranteed to drive the most important metrics: conversions and revenue.

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Microsoft Advertising launches new Tours and Activities ad format in open beta

2021/06/16

Available for advertisers in the U.S. and UK, this new ad format, unique to Microsoft Advertising, can show in Bing search, Bing Maps and Bing Travel Guides.

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How to Create a Winning Content Strategy by Combining GA4 with a BI Tool via @sejournal, @dataddo

2021/06/16

Learn how consolidating your marketing data in one place can empower you to create a successful data-driven content strategy. The post How to Create a Winning Content Strategy by Combining GA4 with a BI Tool appeared first on Search Engine Journal .

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