Avoid pitfalls that can derail the success of your paid search campaigns. Learn how to optimize your PPC workflow for the best results. The post How to Optimize Your PPC Workflow appeared first on Search Engine Journal .

Google’s John Mueller said on Twitter “I don’t think we keep track of order of links on a page.” I found that interesting in that Google does treat links to the same destination with different anchor text differently.

Google and Microsoft both released earnings statements last night and both were impressive.

A few respected American Journalists the other day asked on Twitter if you are noticing Google Search get “significantly worse” than it was previous years. Journalists such as Jesse Eisinger, Chris Hayes and Herb Greenberg all chimed in about this topic and Danny Sullivan, a former journalist who now works at Google, took notice.

All Instagram accounts can now share links in stories, a feature that was previously reserved for verified and high-follower accounts. The post Instagram Lets Everyone Share Links In Stories appeared first on Search Engine Journal .

Here is a recap of what happened in the search forums today…

Google ranking factors are a hot topic in the SEO industry. We’re talking about a few key ranking factors and what it means for you

Looking for high intent keywords? Discover how to take your keyword research to the next level – register now for this upcoming webinar

There may have been a Google search ranking algorithm update on the smaller side on or around October 26th.

The research company’s 2022 consumer and customer experience predictions highlight pandemic-related issues and evolving consumer sentiment. Please visit Search Engine Land for the full article.