Does Twitter have an engagement problem? A new study from Pew Research Center finds 49% of US adults on Twitter qualify as “lurkers.” The post Nearly 50% Of Twitter Users Tweet Less Than 5 Times A Month appeared first on Search Engine Journal

So Google is doing away with Google Analytics 3, aka Universal Analytics and you will all have to switch to Google Analytics 4, aka GA 4. Universal Analytics properties will stop processing new hits on July 1, 2023. That means you need to set up GA 4 really soon so you can compare year over year data – GA 3 data won’t migrate to GA 4.

I was a bit too eager in reporting the dates for the Google Search Central Virtual Unconference the other week. Google changed the tentative dates on the registration page to now show that the event takes place on April 27th from 11am to 2pm ET, with registration opening on March 30th at 6am

A new tool from LinkedIn allows you to find the top skills employers want candidates to have for almost any job position. The post New LinkedIn Tool Finds Top Skills Needed For Any Job appeared first on Search Engine Journal .

Do you need to submit XML sitemaps every month, or only when you make changes? How about HTML files? Discover the answers with Adam Riemer

What does it take for content marketing to really resonate with customers and drive sales? Check out these amazing content examples. The post 9 Ecommerce Content Examples To Inspire Your Marketing Campaigns appeared first on Search Engine Journal .

Can prominence, distance, and relevance affect your organic search rankings? From customer reviews to local maps, see whether these will truly help your business.

Set up IndexNow on a WordPress site by using the Rank Math SEO Plugin in 3 easy steps The post How To Set Up IndexNow Using Rank Math WordPress SEO Plugin appeared first on Search Engine Journal .

Happy Saint Patrick’s Day to the Moz community! We’re always looking for new ways to set our readers and customers up for success, and today, we’re going to take a look at the inspiring tale of how a whole nation has built a path to real human progress for its people, with takeaways that can be applied to your own business and community. A first century well spent Last year, the Republic of Ireland turned 100, and according to author Dan Henry , the Irish have accomplished all of the following in their first century: Living longer and easier — death rates have been halved due to vaccinations for major diseases of the 20th century. Eating and being healthier — there is a strong focus on local foods, eating more plant-based foods, and Irish residents are entitled to health care