Archive for March, 2022

Survey: Most SEOs Opt To Canonicals To Manage Faceted Navigation

2022/03/15

Joe Hall posted a poll on Twitter asking what do SEOs use most to manage faceted navigation. The vast majority of SEOs responded that they use “proper canonicals tags.” Others responded they use robots.txt and then some said meta robots tag

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A Guide To Local SEO For Large Enterprises & Franchises via @sejournal, @thesocialdude

2022/03/15

In order for local SEO to succeed, enterprises and franchises need a plan that scales. Here’s a guide to help you do just that. The post A Guide To Local SEO For Large Enterprises & Franchises appeared first on Search Engine Journal

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Save time on negative keywords using the lowest common denominator method

2022/03/15

Want to dramatically reduce the number of negative keywords you need to maintain? Save time and money with this method

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How To Check & Remove Toxic Backlinks via @sejournal, @Brian_W_Gareth

2022/03/15

You’ve done everything right to get your website found by search engines, but rankings are not great. What’s going on? Let’s check your backlinks

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Google Favicon Crawler Now Uses Googlebot & Googlebot-Image Token

2022/03/15

Google has updated its Google crawler help documentation to specific that the Google Favicon crawler now respects the Googlebot and Googlebot-Image robots rules. Previously, it seemed to just respect its own Google Favicon rules but that was changed or updated a few days ago.

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Daily Search Forum Recap: March 14, 2022

2022/03/15

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.

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Google: The Google URL Parameters Tool Is Scary

2022/03/14

Google’s John Mueller said (again) that the Google URL Parameters tool is scary. He said this on Reddit, and then suggested the person try to use noindex or robots.txt methods as an alternative because the Google Search Console reports will show you issues with noindex or robots.txt but not really with the URL Parameters tool.

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MarTech is ONLINE in just 2 weeks – grab your free pass now

2022/03/14

Don’t miss your opportunity to attend MarTech, online, March 29-30! Please visit Search Engine Land for the full article.

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Vlog #163: David Melamed About The Earlier Days Of Search Marketing & The Immense Sharing In The Industry

2022/03/14

David Melamed, who I’ve known for about 15 years or so, has been in the space for about that long or even longer.

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Google Performance Max campaigns: What marketers should know

2022/03/14

Performance Max campaigns use automation to help marketers drive more conversions. At SMX Next, Rodney Ip shows marketers how to use them to their fullest potential.

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