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What do users actually do on your site? This integration will help you identify areas to improve and optimize for a better user experience. Please visit Search Engine Land for the full article.

Google Docs can automatically generate content summaries. Can it help you write a GREAT meta description? We tested it to find out

Google has announced this morning that on April 26, 2022 it will be killing off the URL parameter tool under the legacy Google Search Console. This is a bit of a surprise being that Google did say it was planning on vastly improving it but some Googlers also wanted to see the tool go away

Wish every SEO fire had a more standardized, easy-to-follow solution? With this 4-Step Technical SEO Waltz webinar, finding a consistent approach is surprisingly easy.

On Friday afternoon, Google confirmed with me that the search company has rolled out more visual results for some queries in the mobile search results. I’ve been experimenting with a number of queries and for some of those queries, saying the results are “more visual” is an understatement.

Content may still be king, but you need the right approach, strategy and talent. Let’s clear up some common myths about content strategy. Please visit Search Engine Land for the full article

Will 2022 be another great year for agency growth? We believe it will be, especially if your agency exceeds what your competition may be doing. The post 7 Insights Into Marketing To Grow Your Agency In 2022 appeared first on Search Engine Journal

Brodie Clark reported that Google is now showing web stories / visual stories on the first page of the mobile results even for competitive keyword phrases. I can confirm that do see these coming up for me in New York as well.