Learn how you can forecast your SEO strategy so that your shareholders will trust it and understand its value. The post How To Forecast SEO With Better Precision & Transparency [Webinar] appeared first on Search Engine Journal .

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web…

Google’s new helpful content update is meant to reward content that is written for humans.

Just one month after TikTok supposedly abandoned plans to bring shopping ads into the US, the social media video platform announced that it’s launching a new commerce ad suite called Shopping Ads. They will be testing three new ad formats including Video Shopping Ads, Catalog LIsting Ads, and LIVE Shopping Ads.

Learn why off-page SEO is critical for website success with examples of strategies that show how to do it The post Off-Page SEO: An In-Depth Guide appeared first on Search Engine Journal .

Find new opportunities, combat immediate threats, and lay the foundation for a successful recovery when the economy takes a turn for the worst. Here’s how

This week we covered the new big Google update that is coming next week named the helpful content update, I dig deep into it. Google has been talking about content issues for a while, so it is not surprising. Google will then launch its fifth product reviews update…

I’ve helped several brands with their online reputation management (ORM) during my digital marketing career.  Unfortunately, most of this work involved trying to help the brands recover from a crisis. Even more unfortunate was that the damage to their reputations could have been greatly mitigated with some proactive effort. What follows is a basic, three-pronged approach to a proactive ORM strategy

Google has announced a new big search ranking algorithm update named the helpful content update – yes, Google named it that. This update will start to roll out next week and will target content that is, um, not helpful to humans and people.

Learn the importance of data visualizing and how to use it for your SEO campaign. The post What Is Data Visualization And How To Use It For SEO appeared first on Search Engine Journal