Improve your search visibility on Google with a Twitter strategy.

Improve your search visibility on Google with a Twitter strategy. Here are some basic guidelines to help you achieve maximum exposure for your tweets.

Learn how to use social media analytics to determine the effectiveness of your social media marketing and advertising efforts. The post Social Media Analytics: A Guide To Get Started appeared first on Search Engine Journal

Christine Zirnheld, aka Shep, is a Digital Marketing Manager at Cypress North, is a co-host on Marketing O’Clock, and has been with the company for over four years. Shep came from her maiden name Shepherd and Greg Finn gave him the nickname of Shep…

Christine Zirnheld, aka Shep, is a Digital Marketing Manager at Cypress North, is a co-host on Marketing O’Clock, and has been with the company for over four years. Shep came from her maiden name Shepherd and Greg Finn gave him the nickname of Shep…

Someone is looking to move to a new CMS where the site has 20,000 products on the front-end of the website. When the site switches to a new CMS, it sounds like the URLs will need to change. He asked if he could redirect 20,000 URLs.

The Google helpful content update finished rolling out around 2 pm ET on September 9th. That morning we reported we started to notice more widespread volatility and fluctuations, possibly related to the helpful content update

Google has removed the datePublished “recommended” property from the fact check structured data documentation. Google said, “Currently, date information isn’t used in the Fact Check rich result.”

Google is now testing highlighting portions of the featured snippets they show in the Google search results page.

There is an interesting conversation on Twitter about Google crawling spikes and (1) if these spikes are global or on a per-site basis and (2) if the URL parameter tool going offline caused a global spike in crawling.