After many months of testing, Google has launched the highlights in the featured snippets within the Google search results.

Sometimes marketers can spot trends as they are on the rise and sometimes we are hit over the head with them (can we say ChatGPT ?). What we’ve seen so far this year has been a mix of both: trends that have been gaining steam for a long time and quick pivots as marketers adapt. The past six months alone have given us everything from AI writing to Twitter uncertainties.

Brave SERPs now feature a rich result created by an AI Summarizer, sometimes summarizing two webpages in a single summary The post Brave Search Engine Summarizing Webpages in SERPs appeared first on Search Engine Journal .

Technical SEO tools for agencies abound. What’s in your toolkit and how you use them can mean the difference between great success and great failure

Google Webmaster Tools adds user administration In 2012, Google Webmaster Tools added a much-wanted feature: user administration. Site owners could finally give people access to their Google Webmaster Tools account without having to share their own usernames and passwords or make them go through the verification process.

Matt Cutts confirms Vince, calls it a ‘minor change’ In 2009, Google’s Matt Cutts created a  video  to answer many questions about a recent “brand push” in the search results that SEOs and webmasters had noticed, starting in late February. Cutts confirmed the “minor change,” adding that Google’s ranking algorithm may be factoring trust, quality, PageRank, and other metrics for more generic queries. Cutts said it did not impact long-tail queries.

Sheryl Sandberg named Facebook Chief Operating Officer In 2008, Facebook announced Sheryl Sandberg as its new Chief Operating Officer. At the time, Sandberg was Google’s vice president of global online sales and operations, responsible for online sales of its advertising and publishing products.

Here is a recap of what happened in the search forums today…

LinkedIn has introduced Collaborative Articles, what it is calling an all-new way to share knowledge.

Pinterest is currently conducting alpha testing of a new ad offering that enables companies to reach customers from a more prominent location within the mobile app. The new format, tentatively named the “Premiere Spotlight” ad, gives advertisers access to a premium placement on the Pinterest app’s search page for a 24-hour period. As a result, they can reach Pinterest users while they utilize one of the app’s critical features: searching for pins, inspiration, and concepts.