Archive for August, 2023

How To Use Multilingual Localization To Extend Your Reach – Ep. 319 via @sejournal, @lorenbaker

2023/08/08

Discover multilingual marketing opportunities for your business to collaborate across different cultures and how to leverage this power to improve your ROI. The post How To Use Multilingual Localization To Extend Your Reach [Podcast] appeared first on Search Engine Journal .

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X (Twitter) fails to send ad revenue sharing payouts on time

2023/08/08

X, formerly known as Twitter, has been failing to pay content creators that signed up for its ad revenue sharing offer.

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Yelp ad revenue rises 14% as advertisers ‘shift towards performance marketing’ 

2023/08/08

Yelp has reported better-than-expected advertising revenue in the second quarter of 2023, year on year. Advertising revenue reached just shy of $322 million, which is a 14% increase from the second quarter of 2022. The strong performance helped boost total net revenue up 13% year-on-year to $337 million, ahead of the Street consensus at $325 million.  Why we care

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How to use Meta Ads for lead generation: A 9-step guide

2023/08/08

When you think of Facebook and Instagram Ads , you tend to think of ecommerce. Snacks, beverages, gadgets, lifestyle products, apparel – cool stuff that catches people’s attention, sold directly to consumers.

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How to determine the SEO metrics that matter

2023/08/08

Has your boss or client ever question the value of your SEO results because they can’t see the direct revenue?

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Google Search Tests Star Store Badge

2023/08/08

Google is testing replacing the “top quality store” badge with a “star store” badge in the search results. Previously it was a “Trusted Store” badge but that was replaced by the “top quality store” badge.

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Google Images Now Shows Site Name, Favicon & Page Title

2023/08/08

Google Images are now showing the site name, favicon and below that, a second line, for the page title that image is sourced from. Previously, Google showed just the image, then Google tested the site name and favicon but now Google is showing it all.

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Google: Maybe Don’t Let Google Search Index Your AI Chatbot Output

2023/08/08

With all these AI chatbots out there now, Google Search seems to be seeing more and more of them publishing AI-generated outputted content in the wild. And if you don’t want Google indexing that content, make sure to block Googlebot from seeing that content.

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Google: You Don’t Need A Niche Site To Rank On A Topic

2023/08/08

Google’s John Mueller said on Twitter, “You don’t need to have a niche site in order to rank in Google; in fact, sometimes that’s a good way not to rank.” He explained that “A page doesn’t have to be on a site that’s “related to the niche” in order to be useful & helpful.”

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Google Search Major League Baseball "Recent Featured Highlights"

2023/08/08

Google has a new search feature titled “recent featured highlights” for Major League Baseball players. It showcases stats for recent games, short video clips and more.

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