A bunch of SEOs are now experimenting with how they can show up in the Google AI Overviews, not just remove themselves from AI Overviews.

Google seems to be testing renaming Google Discover to maybe Google Home or maybe Google Browse. I mean, it is not shocking Google would renamed Discover to something else. Discover was previously named the Google feed and I think before that it was Google Now.

As a reminder, Google has reiterated that when Google receives a search spam report, it does not take direct action against the violation or violating site. Instead, Google uses that feedback to its spam detection systems that hopefully will take action algorithmically in the future against the violation.

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Google has been super volatile over the past several weeks and now I am seeing even more volatility touch down on the first day of June, this past Saturday. It actually was a pretty heated weekend, with many of the tools showing extreme volatility and the chatter within the SEO community was unusually high for a weekend.