B2B marketing is swiftly embracing techniques that were once only for B2C, and we’ve got five smart B2C tactics to add to your B2B plans for 2020 and well beyond. Influencer marketing, engaging interactive content, awards events, chatbots, and podcasting are just some of the ways that today’s savvy B2B marketers can add a healthy dose of the B2C experience to your business marketing efforts. #1 – Influencer Marketing Even though influencer marketing is still largely associated with the B2C world, you’ve likely noticed that it’s being increasingly used by smart marketers as a highly successful go-to B2B tactic

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5 Smart B2C Marketing Tactics To Boost Your B2B Brand

Tags: b2b marketing, b2b marketing tactics, SEO

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