A Theory About Google: Authenticity and Passion as Ranking Signals

Posted by randfish I look at a lot of search results every week, trying to parse out why some are ranking higher than others, what Google + Bing are adding to the results and where we might better add value with software. I still feel a serious addiction to mysteries in the search results and can’t help but play detective (even when I know I should be doing other work).

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A Theory About Google: Authenticity and Passion as Ranking Signals

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