Anchor Text Optimization Case Study: What’s Natural?

A significant component of the Penguin update appears to deal with anchor text over-optimization of backlinks. Savvy SEOs have been concerned with maintaining a natural anchor text profile for years now, and the Penguin update has just underscored how important natural anchor text optimization really is. What constitutes a natural anchor text profile?

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Anchor Text Optimization Case Study: What’s Natural?

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