Dec 21
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The 10 Sales Behaviors That Are Deal-Breakers for B2B Buyers 55 percent of B2B buying decision makers have said that the top quality for salespeople when it comes to making a deal is an understanding of the business situation and needs, while 40 percent said that demonstrating the return on investment (ROI) was a key trait — two of several findings of interest to digital marketers contained in recently-released survey data. MarketingProfs LinkedIn Shares New Insights on How to Reach Gen Z Users on its Platform [Infographic] Microsoft-owned LinkedIn (client) has released new insight into how brands are increasing reach to Gen Z, which represents the fastest-growing demographic on the professional social platform.
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B2B Marketing News: B2B Email Investment Grows, LinkedIn’s Gen Z Insights, Brand Values Gain Ad-Buy Influence, & Influencer Pay Gaps