Nov 20
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Instagram turns influencer branded content on its head, giving advertisers greater control Instagram has rolled out features that will give digital marketers new branded content options for its Instagram Reels and Live products, the Facebook-owned social media platform recently announced. AdAge Write to Reward Your Reader The Harvard Business Review takes a look at the role and power of rewarding your reader in writing, an element that applies especially well for the material content marketers write. Harvard Business Review Google Ads’ Smart Bidding Enhances Predictions & Insights Google has launched updated features to its Google Ads offering, with new smart bidding to offer more relevant predictions and new insights, the search giant recently announced