Jan 13
18
It’s relatively easy to report what happened in an ad campaign, but much more difficult to understand why things happen. Visits or conversions might go up or down, but why
Originally posted here:
Can TV Advertising Really Impact Search Performance?
Tags: branded awareness, ctr, media buying, offline advertising, online advertising, search analytics, tv flights, tv spots
This entry was posted on 2013/01/18 at 5:57 pm. You can follow any responses to this entry through the RSS 2.0 feed. Responses are currently closed, but you can trackback from your own site.
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