May 11
18
It’s funny when you work in an industry for a long time that the basic things you create to make life a little easier can save others who are new to the field, a lot of time. I’ve done a few webinars and speaking events in the past few months where one of the tools suggested was a Keyword Glossary (spreadsheet) for managing category and page level optimization, keyword mapping and competitor keyword mapping. Another tool was an Editorial Plan that documents articles/blog posts, media, promotion and planned re-purposing.
Continued here:
Core Content SEO Tools: Keyword Glossary & Editorial Plan