Jun 11
2
Guides about internet marketing tactics like Search Engine Optimization can be very useful tools; not only for practitioners to gain insight into what’s working and what’s not, but also for the agency/client side people working on the business side of things to understand where a particular tactic fits within an overall online marketing program. While there are many, many credible SEO bloggers , conference speakers and pundits talking about the virtues of the latest SEO this and that, many business leaders are keen on recommendations that come with the credibility of an established marketing publication. The updated Guide on SEO edited by Jake Hird from Econsultancy, “SEO Best Practice Guide - Comprehensive advice for natural search marketers” is a great example of such a resource. Originally created by Dr.
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Econsultancy SEO Best Practice Guide for 2011