Apr 14
2

Google Adds Shopping Campaigns Features, Says Regular PLA Campaigns To Sunset In August 2014

Google introduced Shopping campaigns to all advertisers running Product Listing Ads (PLAs) in February as a way to simplify PLA set up and management. Today, Google announced some new features that have been rolling out in response to advertiser feedback, and they laid out the succession plan for… Please visit Search Engine Land for the full article

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Google Adds Shopping Campaigns Features, Says Regular PLA Campaigns To Sunset In August 2014

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