Google AdWords CTR Improves, Yahoo & Bing Both See PPC Spending Increase

Google CTR is up while Google impressions are down, whilst Bing and Yahoo have seen a dramatic rise in both CPC and total spend, according to a recent report from Marin Software which examines search advertising trends over the last year.

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Google AdWords CTR Improves, Yahoo & Bing Both See PPC Spending Increase

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