Apr 25
15

Google AI Overview Study: 90% Of B2B Buyers Click On Citations via @sejournal, @MattGSouthern

New research suggests 90% of B2B buyers click through to cited sources. Here’s how this could reshape your approach to content visibility.

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Google AI Overview Study: 90% Of B2B Buyers Click On Citations via @sejournal, @MattGSouthern

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