Sep 23
20
Google has launched a new report to help brands identify checkout problems. The Checkout Journey report displays the count and percentage of users who initiated checkout on your e-commerce site or app and successfully and then completed each subsequent step in the checkout process. This report uses a closed funnel approach, focusing solely on users who started at the initial step (Begin checkout) but didn’t begin at another step in the funnel
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Google launches new report that flags checkout issues on e-commerce sites