Jan 12
2
When you do AdWords account audits, you need to go beyond the data to see how savvy the AdWords account is overall. If the account is well put together, then the account manager generally knows what they are doing and you will end up talking quite a bit about the data and the account’s strategy…. Please visit Search Engine Land for the full article.
Read more from the original source:
How Savvy Is Your AdWords Account? 7 Areas To Audit