Jun 13
10
A typical life-cycle for most effective SEO tactics (and really most marketing tactics follow a similar trajectory) looks something like: Tactic starts to work, and it’s relatively rare that companies are executing it It’s identified by a growing number of SEOs and site owners and begins to be talked about frequently It gets scaled and abused Tactic Author information Tom Demers Tom is a co-founder and managing partner at Measured SEM, a search engine marketing consulting firm that offers a variety of search engine marketing services including paid search management and search engine optimization (SEO) to businesses of varying sizes in various industries. Tom has over five years of experience in search engine marketing, most recently as the Director of Marketing for search marketing software provider WordStream , Inc. Prior to working at WordStream, he was an in-house SEO specialist and SEO Manager, worked as an SEO consultant for a search engine marketing agency, and has done independent organic and paid search engine marketing consulting for numerous clients.
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How to “Level-Up” Your Guest Posting Efforts by @tomdemers