Mar 13
28

Is Optimized CPM the Solution to Your Facebook Ad Performance Woes?

Two brief case studies examine how Facebook’s Optimized CPM can help reduce your cost-per-action in a campaign aimed at generating Likes, and how it can reduce your cost-per-action or cost-per-conversion in a lead generation campaign.

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Is Optimized CPM the Solution to Your Facebook Ad Performance Woes?

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