Is Tumblr Worth as Much as Overture to Yahoo? by @lorenbaker

The Tumblr acquisition by Yahoo is smart in so many ways, from an advertising perspective to a “let’s be relevant again” perspective. And pair the Tumblr news with a relaunch of Flickr, and we’re looking at an end result of Marissa Mayer dominating a market where Google has a major weakness — photos. (Anyone use Author information Loren Baker Loren Baker is the Founder of SEJ, an Advisor at Alpha Brand Media and also spends time w/ CopyBlogger

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Is Tumblr Worth as Much as Overture to Yahoo? by @lorenbaker

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