LinkedIn Introduces Language Preference Targeting For Company Pages by @mattsouthern

LinkedIn launched two new capabilities to its service this week designed to help global brands with audiences in multiple locations around the word enhance their social media efforts with more local content and conversation on LinkedIn. The two new capabilities LinkedIn is launching are language preference targeting and the personalized page feed. According to LinkedIn’s announcement, 67% of their 300 million members are located outside of the United States, and and their site is available in 22 different languages. Several million brands are using LinkedIn’s Company Pages and Showcase Pages, the vast majority of which are created internationally

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LinkedIn Introduces Language Preference Targeting For Company Pages by @mattsouthern

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