Oct 13
25
If you are of the of the opinion that email is dead or dying, think again!. Not only was email the most popular online activity of 2012, it also generated higher click-through and conversion rates as well as good ROI than all other channels. This trend is only going to continue as 56% of marketers plan to increase their email marketing budgets during 2013, which makes email the leading source of marketing investments.
Originally posted here:
The Reign of Email by @DavidWallace