Why You Don’t Need to be a Great Writer to Develop a Strong Personal Brand

Best practices and the dogma that has spread throughout the web from the gurus, thought leaders, and usual suspects might have you believe that you need to be a great writer to have a strong personal brand.  But some of the biggest  personal brands on the web have proven just  how untrue this is. We […] Author information Srinivas Rao Srinivas Rao is the host and cofounder of BlogcastFM where he’s interviewed over 300 bloggers, authors, and entrepreneurs.

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Why You Don’t Need to be a Great Writer to Develop a Strong Personal Brand

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