Archive for June, 2010

A Different Perspective from OMMA Video

2010/06/16

YouTube is a powerful social engine for users, but what are the best ways for marketers to channel that energy for their brands?

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The Value Of Analytics Beyond Campaign Performance

2010/06/16

A Swiss Army Knife is an amazing tool. Besides its function as a knife, it can do so much more – it’s a corkscrew, can opener, bottle opener, tweezers, wire stripper, key ring, and more! Yet like many multi-purpose tools, most of its capabilities go untapped. The same can be said about analytics.

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Facebook Is A Major Video Ad Player And Zynga Its Secret Weapon

2010/06/16

Facebook is turning out to be a major video destination although it’s not what the social site is best known for.

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Bing vs. Google: Prominence of Ranking Elements

2010/06/16

Posted by randfish This past week during the SMX

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GoogleBot Stop Crawling Your Site On June 15th?

2010/06/16

There are several webmasters complaining in Google Webmaster Help and WebmasterWorld that Google has stopped crawling their site’s as of yesterday morning. Some say the crawling has not stopped completely, but rather dipped to a tiny fraction of the crawl…

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Reciprocal Links: Do They Still Work?

2010/06/16

We have talked about reciprocal links dozens, maybe hundreds, of times here already. However, a new thread at WebmasterWorld tries to understand the issue, if any with them.

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Wordstream Announces 6K Facebook Fans Sweepstakes

2010/06/16

Our good friends at Wordstream have some fun contest for you and some awesome prizes as well! And the good news that we have partnered with them to bring even more fun! Participating has never been easier: just like BOTH Wordstream Fan Page and SearchEngineJournal.com Fan Page at Facebook and become eligible to win the following prizes: $100 Amazon gift card (when Wordstream page has 1000 fans); iPod Nano (once the page reaches 3K fans); Toshiba Mini Netbook (once the page reaches the milestone: 6000 fans). So again: To be eligible to win, you must: “Like” WordStream “Like” Search Engine Journal Yes, it’s that simple! Winners will be announced on the WordStream Facebook fan page and the WordStream Internet Marketing Blog For all the legal mumbo jumbo, check here: WordStream Facebook Sweepstakes Official Terms and Conditions

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13 Online PPC Marketing Courses

2010/06/16

If you are relatively new to PPC marketing , it’s a good idea to consider taking an online course. There are quite a few of these courses being offered, and unlike your typical blog entry or news article, they provide a comprehensive overview of paid search advertising. Another benefit is that many of the courses offer a certification exam

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EU To Search Engines: Get Rid Of Your Data, No Keep It

2010/06/16

Arguing forcefully that it’s necessary to protect privacy, the “Article 29 Working Party” of the European Parliament has been trying to get search engines to cut their data retention (IP addresses/cookies) to six months. Microsoft some time ago said it would comply; Google however said it would not and that it needs to store data *** Read the full post by clicking on the headline above or, in Facebook, by clicking on the “View Original Post” link below

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EU To Search Engines: Get Rid Of Your Data, No Keep It

2010/06/16

Arguing forcefully that it’s necessary to protect privacy, the “Article 29 Working Party” of the European Parliament has been trying to get search engines to cut their data retention (IP addresses/cookies) to six months. Microsoft some time ago said it would comply; Google however said it would not and that it needs to store data *** Read the full post by clicking on the headline above or, in Facebook, by clicking on the “View Original Post” link below.

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