Is Twitter readying to serve search marketing to brands and businesses? At least, it very much has the look and feel of it, as the micro-blogging site has acquired analytics company Smallthought Systems – the maker of Trendly and Dabble – and announced the upcoming release of its own URL shortener while also testing a new “friends in common” feature. Click to read the rest of this post..

It’s FIFA World Cup 2010 kick-off day in South Africa and football fans across the globe have their own ideas on who they think will win the title. Research firm Experian Hitwise analyzed U.S

Images as an asset for organic search results and search engine optimization are often overlooked.  Images can drive traffic through image search as well as inclusion in universal search results.

Yahoo is really pushing its connection with Facebook, as Liva Judic reported Monday , and now they have made a clever use with Yahoo Answers. Click to read the rest of this post…

It’s a common story: an online marketing professional returns from a conference full of exciting new ideas and tactics, only to fail at selling those ideas internally.  In many cases, marketing and IT/development professionals don’t always understand each other, and as a result potentially high value projects stall out and never see the light of day. How can you get your marketing and IT teams working together?  The following panel of speakers moderated by Tracy Falke, Social Media Specialist at Freestyle Interactive tackle the subject matter: Jonathan Allen, Director, SearchEngineWatch Puneet Bhasin, Independent IT Consultant, Casey Rovinelli, Director, Digital Marketing, National Hockey League Players’ Association Casey Rovinelli, Director, Digital Marketing, National Hockey League Players’ Association Casey Rovinelli started things off by discussing that the world is technology driven, and that we need IT to get things done. What are the common types of things IT says to marketing

It’s a common story: an online marketing professional returns from a conference full of exciting new ideas and tactics, only to fail at selling those ideas internally.  In many cases, marketing and IT/development professionals don’t always understand each other, and as a result potentially high value projects stall out and never see the light of day. How can you get your marketing and IT teams working together?  The following panel of speakers moderated by Tracy Falke, Social Media Specialist at Freestyle Interactive tackle the subject matter: Jonathan Allen, Director, SearchEngineWatch Puneet Bhasin, Independent IT Consultant, Casey Rovinelli, Director, Digital Marketing, National Hockey League Players’ Association Casey Rovinelli, Director, Digital Marketing, National Hockey League Players’ Association Casey Rovinelli started things off by discussing that the world is technology driven, and that we need IT to get things done.

There are many intersections between earned media and organic search engine rankings, so it makes sense that they would work well together. The PR industry is in an interesting situation right now with so much of the traditional media world moving to digital media.  Whether they admit it or not, journalists rely on PR professionals for a pipeline of stories and information.

There are many intersections between earned media and organic search engine rankings, so it makes sense that they would work well together. The PR industry is in an interesting situation right now with so much of the traditional media world moving to digital media.  Whether they admit it or not, journalists rely on PR professionals for a pipeline of stories and information.

Posted by great scott! We’ve got a very special bonus video for you today. Our buddy-and the Googliest spam cop to ever walk the webz – Matt Cutts stopped by to do a quick interview in front of ye olde whiteboard.

Spotlight on Search Interview with Michael Nguyen, SEO Strategist for Shopzilla & Bizrate.com. Helping companies with very, very large web sites increase sales through improved search engine performance takes a unique type of person. Think equally strong left and right brain lateral thinking