Archive for October, 2010

Content Marketing That Stands Out

2010/10/06

Posted by Dr. Pete When you’re a small fish in a sea of competitors, getting noticed by search engines is never easy.

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SMX East: Analytics For Social Media

2010/10/06

Below is live coverage of the Analytics For Social Media from the SMX East conference.

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SMX East: Ask The Search Engines

2010/10/06

Below is live coverage of the Ask The Search Engines from the SMX East conference. This coverage is provided by Barry Schwartz of RustyBrick

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Firefox 4 Will Be Adding Bing as a Default Search Engine Option

2010/10/06

Mozilla will soon be releasing the newest version of their popular open Web browser, Firefox and will be adding an option for users that prefer to NOT have Google as their default search engine. With Firefox 4 will come the ability to make Microsoft’s Bing you’re go-to choice for conducting searches. Users will be able to very easily access a drop-down menu and change the default from Google to Bing without any other steps.

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SMX East: Industrial Strength PPC

2010/10/06

Below is live coverage of the Industrial Strength PPC from the SMX East conference. This coverage is provided by Sheara Goldenthal of Promediacorp. We are using a live blogging tool to provide the real time coverage, please excuse any typos…

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SMX East: Show Me The Links

2010/10/06

Below is live coverage of the Show Me The Links from the SMX East conference. This coverage is provided by Barry Schwartz of RustyBrick. We are using a live blogging tool to provide the real time coverage, please excuse any..

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Display Ad Creation Platform, Dapper, to be Acquired by Yahoo

2010/10/06

Looking to not only maintain its rank as the “most successful force in display advertising”, Yahoo has a signed a deal to acquire Dapper, a technological platform that assists in display ad creation. The deal that is said to be completed by the fourth quarter this year, will help to make display ad creation and optimization easier and more efficient for their customers.

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Google Testing Full-Page Preview in U.K. SERPs

2010/10/06

Google looks to be readying yet another change to its search results. Just spotted an interesting screenshot from the U.K., which shows a full-page preview of the target website, as well as a blue background that highlights the selected site.

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Using AdWords to Test Key Phrase Overall Traffic

2010/10/06

I recently wrote a post over at SEOmoz talking about how to forecast key phrase traffic . And when I say traffic, I mean the pool of total searches for one specific key phrase. From this pool comes traffic for paid and natural traffic.

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How To Monetize The Twitter/Facebook Bubble Before It Bursts

2010/10/06

I had an interesting discussion with Jeremy Koch of Pertnear (the guy responsible for 88,000 fans, in 4 weeks, at half price ) to try to answer some questions a lot of businesses have right now about social media marketing: How do we monetize Twitter and Facebook?

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