Below is live coverage of the Build It Better, Site Architecture for the Advanced SEO from the SMX East conference. This coverage is provided by Sheara Goldenthal of Promediacorp.

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web….

Posted by richardbaxterseo If you think about it, search engines are more or less constantly driving us SEO people to keep our technical SEO strategy in a state of constant refinement. This “evolution” of the marketing environment we thrive in is a great thing, it challenges us to come up with new ways to improve our traffic generating capabilities, user experience and the overall agility of our websites. Here are a few ideas (6, to be exact) based on issues I’ve encountered in QA or on our recent client work that I hope will provide a little food for thought the next time you’re planning SEO enhancements to your site

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Integrates Visual Search Into Mobile App For iPhone Google Goggles is an imperfect but promising technology that allows users to search with their cameras instead of their keyboards. It’s a kind of parallel *** Read the full post by clicking on the headline above ***

Checking out new tools is part of what we do to stay current and find ways to be more efficient with Search Engine Optimization and Social Media Marketing.  Sometimes a few tools offer interesting features or stand out for some reason and rather than keep those goodies to ourselves, we share them with you. Here are a few handy social media, analytics and link building tools worth a look: Reinvigorate – Real-time web analytics with heat maps

Google Goggles is an imperfect but promising technology that allows users to search with their cameras instead of their keyboards.

In December Google Goggles was released for Android. The feature allowed users to search in the Google Maps for Mobile by using a picture they took on their mobile device. It highlights recognized objects and then all you have to do is click on it to find out more information.

Below is live coverage of the Search Ads: The Next Generation from the SMX East conference. This coverage is provided by Avi Wilensky of Promediacorp.

Below is live coverage of the Twitter, SEO & Search from the SMX East conference. This coverage is provided by Barry Schwartz of RustyBrick

One of the newer aspects of social media that is gaining traction is social shopping with sites like Groupon. These group deal websites offer discount coupons for goods or services to businesses in medium to large metro areas across the United States. In some cases, these offers have been extremely popular with customers and helped *** Read the full post by clicking on the headline above ***