Archive for March, 2011

10 Tips To Check The SEO Soundness Of Product Listings

2011/03/24

Optimizing for search engines and shopping engines is all about accessibility, relevance and authority. In the process of continuously optimizing for search and searchers, sometimes basic areas get ignored, overwritten or overdone leading to entire sections of the site being blocked, duplicated or… Please visit Search Engine Land for the full article

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PPC Tool Review: QueryMiner Free Negative Keyword Tool

2011/03/24

I’ve blogged on more than one occasion about a major issue I have with many of Google’s AdWords features and settings: the ROI focus tends to be more around Google’s ROI than yours as the advertiser. Even with a new feature like AdWords optimize for conversions where it looks like Google is legitimately aiming to help advertisers leverage a feature aimed at better ROI for them, there are some major holes. This represents a major opportunity for paid search software vendors, and it should also prod you, the AdWords advertiser, to investigate opportunities to leverage tools and processes outside of AdWords to ensure that you’re working to build your business and not Google’s

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The Checklist: How to Write and Format Web Content

2011/03/24

Writing for the Web is not like writing a college paper (thank goodness), which means you probably don’t have a lot of practice at ideal formatting.

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SEO Is Not Cookie Cutter

2011/03/24

One thing you need to know about SEO is that it takes time to make it work. How much do you value your time? When you price out search engine optimization services and think you’re getting a great deal you might actually just be getting a great deal of headache down the road.

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IE9 Bugs With Microsoft adCenter Forums

2011/03/24

You can understand that when Apple or Google or Mozilla release new browsers and they don’t work with Microsoft web sites.

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Houdini Does Not Escape Google Doodle On 137th Birthday

2011/03/24

In honor of Harry Houdini’s 137th birthday Google has given the famed illusionist a Google Doodle. The special logo was displayed just hours before Houdini’s last living assistant passed away at the age of 103, the Associated Press reported . Click to read the rest of this post…

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Google News Features Article With F-Word

2011/03/24

If you visit Google News UK now and scroll down to the entertainment section you may see Google featuring an article with the F-word in the title…

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Google’s "Collateral Damage" Infographic

2011/03/24

One of Google’s biggest critics, Aaron Wall, posted an infographic of sorts named Google’s Collateral Damage. It is getting a lot of discussion around Twitter and the industry.

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Google’s Think Quarterly: An Online Magazine Done The Google Way

2011/03/23

Google has published its first edition of Think Quarterly, a 64-page online magazine/book that comes from the company’s UK & Ireland offices. The first issue is dedicated to “data” as a topic and features a series of articles written by guest authors and Google employees

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