Archive for April, 2011

Survey: 60% Of Consumers More Likely To Consider Or Contact Businesses With Images In Local Search Results

2011/04/15

UK based SEO firm BrightLocal reported the results of two online surveys about local consumer behavior and local SEO.

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Google Drops & Returns Scam Instant Auto Completions

2011/04/15

In late March, the Distilled blog reported Google began to block the “scam” related auto-completions within Google Instant…

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My Single Best Paid Search Tip: Optimize At Every Step

2011/04/15

On occasion, I get asked what my single best tip is for successful paid search marketing. Usually, I try to better understand the context of the query to provide the most relevant answer

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Highlight Your Brand Name in Google Reader Search Results

2011/04/15

If you care about your (personal) brand and online reputation, you are likely to have followed the required steps to create your master reputation management RSS feed (you can do that with FeedKiller , Xfruits or Yahoo! Pipes ). And if you love some free Google services as much as I do, you are most likely to be using Google Reader to track new items in your brand-name-tracking feed. Google Reader has it all: unlimited time to store your feeds (which makes it a great Twitter updates archiving tools), great search feature and user-friendly interface.

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Yahoo Blocking Googlebot From Yahoo Stores

2011/04/15

Andrew Davis from the CPC Strategy blog informed me of a Google Merchant Center Help thread where dozens of Yahoo Store Merchants are complaining that their product images are not showing up in Google Image Search and the images are not showing up in Google Product Search and Product Ad…

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Is Charlie Chaplin’s Body Missing Again? New Zealand Chaplin Doodle Is A Mystery

2011/04/15

Google Doodles are done to honor an event – a historical persons birthday such as locomotive engine inventor Richard Trevithick’s 240th earlier this week or the 50th anniversary of manned space flight . But the Doodle on the New Zealand search engine homepage has a picture about Charlie Chaplin.

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Careful: Google AdWords Phishing Emails

2011/04/15

Google has confirmed a large email phishing attempt on their AdWords customers over the past day or two. Bindu from the Google AdWords team explained in a Google AdWords Help thread the email going out that is a phishing attempt is titled “We stopped running your Google ads this morning…

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YouTube Users Not Thrilled With New Copyright School

2011/04/15

Google (and YouTube before it was bought) has taken a variety of steps over the years to educate its users on copyright issues and discipline them when the message doesn’t get through.

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Google Panda UK SISTRIX Report

2011/04/15

Yesterday we reported the SearchMetrics report on the Google UK release of the Panda/Farmer update. I covered some of the confusion on the accuracy of the report

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Incremental Returns After Latest Google Panda Update

2011/04/14

As I have been reporting in the past, I have really not seen a mass exodus (Passover is in a couple days) from the Google Farmer/Panda update that was released in late February. I’ve heard reports of small improvements..

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