Archive for June, 2011

Hot At Sphinn: Search Conference Tips, Duplicate Content Problems & More

2011/06/13

With the fifth edition of SMX Advanced happening last week, discussion on our sister site Sphinn focused on how to optimize your search conference experience. Our “Discussion of the Week” asked people to share their Best Tips For Search Conference Attendees and whether you’re a… Please visit Search Engine Land for the full article.

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Hot At Sphinn: Search Conference Tips, Duplicate Content Problems & More

2011/06/13

With the fifth edition of SMX Advanced happening last week, discussion on our sister site Sphinn focused on how to optimize your search conference experience. Our “Discussion of the Week” asked people to share their Best Tips For Search Conference Attendees and whether you’re a..

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How To Integrate Desktop & Mobile Search For The Travel Industry

2011/06/13

Living in the old Italian neighborhood in Boston, I come across tourists everyday. It’s interesting to observe their behavior, particularly in a setting like Boston, which is famous for being a walking city. Most tourists already have a hotel booked by the time they arrive.

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Search Engines Haven’t Beat Yellow Pages – Yet

2011/06/13

The popular conception seems to be that yellow pages serve their primary purpose by keeping uneven table legs more stable, elevating TV sets for slightly better reception, or otherwise serving a less-than-informational purpose.

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Google Acquires AdMeld For $400 Million

2011/06/13

Last week news broke that Google has acquired an advertising optimization platform for publishers named AdMeld for $400 million. They basically created sophisticated software to help publishers identify and sign the best advertisers for their web sites…

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Google Docs Team Does Reddit Q&A

2011/06/13

Google Docs is one of the more crucial platforms for Google, largely thanks to its role in pushing the limits of the cloud while simultaneously competing with Microsoft’s productivity tools. Users, who are able to access the Google suite (including Gmail, Calendar, and Docs) free of charge, come out as the real winners. But “free” doesn’t mean Google Docs isn’t pushing the envelope in features.

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Nifty Hard Core Local SEO Tactics From SMX Advanced

2011/06/13

The panelists at last week’s “HardCore Local SEO” panel at SMX Advanced, Mike Ramsey of Nifty Marketing, Will Scott of Search Influence and David Mihm of GetListed, presented some excellent data on various tactical approaches to improving Google Place Page rankings. For…

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DuckDuckGo Questions Quality, Accuracy Of Search Engine Traffic Numbers

2011/06/13

Gabriel Weinberg, founder of new search engine DuckDuckGo, noted in his blog the hundreds of thousands of bogus searches being done at his engine and wonders if these numbers are being counted by other search engines as part of the traffic totals….

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3 Types Of Facebook Image Ads That Work

2011/06/13

One of the major differences between Google and Facebook PPC advertising is the relative importance of images. In Facebook advertising, some experts say that certain elements of images in ads can make or break a campaign. In this article, I’ll cover images that convert well and various ways to…

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Facebook Predicted to Lead Display Ad Revenue in 2015

2011/06/13

Online advertisers are learning quickly, effectively adapting to the demands, preferences, and habits of consumers. Both social media and display ads have seein intense growth over the last few years. Analysts have predicted that they will continu..

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