Amit Banerjee has spotted a new Google test with the new top bar that places the top bar in a fixed position at the top of the screen and stays there even as you scroll down. Amit captured a screen demo of this in action: As you can see, the top bar stays with you Please visit Search Engine Land for the full article

Recently my husband did something that scared the life out of me: he bought a major appliance from a minor e-retailer. After finding a great price on an item that he wanted, he dug into their online reputation and found that it was practically spotless, so he took a big chance and spent a lot of money at an unknown company. I’d not have been so brave

I think it is fair to say that Google Plus Project, otherwise known as G+, has exploded onto the web marketing scene in a very short time.  Statistics around the web indicate that in the first week, 35% of all new links shared on Twitter were related to the G+ Project. At first glance everyone seemed to be declaring that the Google G+ Project would be the end of Facebook, Twitter, Linkedin and Skype.  I cannot imagine that G+ would have the ability to knock these behemoths down.  Certainly not in the short term and long term the other communities fulfill other needs that G+ will not be able to.  What I do believe the critics are missing is the effect on web marketing.  Perhaps these critics are not web marketers, but more likely either seeking attention through competitive propaganda or have an inability to adopt and adapt to new changes within the Internet industry. Certainly Google’s G+ Project will eventually change the web marketing world.  Since this is Google’s own product, they will prefer social tick marks through the +1 Button over those coming from Twitter, Facebook and social bookmarking.    You cannot help but see that this will impact organic search results.  Web pages that generate many +1′s will probably populate earlier on Google search results than those websites that do not

Your site is looking dapper and polished. You’ve cranked up the SEM juice and locked down referral traffic relationships. People are coming to your site in droves – but they’re not converting quite like you’d hoped.

One of the most overlooked aspects of a successful SEO campaign is aligning internal link connectivity with SEO best practices. In countless situations, great effort is expended to optimize page content, title tags, meta data, and external links, …

Michael Lee Johnson thought he was being a good marketer using Facebook ads to garner more followers over at Google+. His idea worked, though not as he expected. Hundreds of new Google+ users are now following Johnson’s account, but it isn&..

Posted by Kate Morris Utilizing XML sitemaps and sitemap indices is an advanced tactic that we recommend to all of our clients at Distilled. In fact, Rob wrote an exceptional how to post on this topic earlier this year, looking at diagnosing indexation issues

ComScore Video Metrix released data Friday showing that 178 million U.S. Internet users watched online video content in June 2011

SEO may be a bitch, but it’s not dead.

Perhaps the lesson is: be careful what you sue for. The French and German-language Belgian newspaper consortium that successfully sued Google for copyright infringement got more than it bargained for this week. The newspapers’ content has been removed not only from Google News (as desired)…