Archive for January, 2012

New Mobile AdWords Targeting Options: WiFi & OS Version

2012/01/20

Google AdWords advertisers can now target campaigns to mobile devices that have a high-speed WiFi connection. Advertisers can also now target specific versions of operating systems on iOS, Android, and WebOS.

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Google Webmaster Tools Adds Useful Download Options

2012/01/20

Google webmaster tools data is helpful stuff, but has been somewhat tough to download and use. Last month, Google made things a bit easier by providing a Python script for downloading search query data (as this report isn’t available as of yet through the API). Now, they’ve added new…

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Wolfram|Alpha Scores Again With Rich NFL Data

2012/01/20

I am a long time admirer of Wolfram|Alpha and I’m happy to report that my admiration continues to grow, as you can now access NFL (National Football League) statistics using Wolfram|Alpha.

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New Gmail, YouTube, Blogger Users Join Google+ by Default

2012/01/20

In another move designed to get Google product users into their identity provider program, Google now requires all new Google account users, including those signing up for GMail and YouTube, to register a Google+ account.

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5 Essential Digital Marketing Focuses for 2012

2012/01/20

Linkbait Generating links of any significant value has become increasingly difficult over the last few years, with so much focus on backlinks remaining a solid ranking factor in search engine algorithms still, it results in billions of mass produced spam links every day and more and more online communities, blogs and forums are tightening up Follow SEJ on Twitter @sejournal

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An Interview With A Google Search Quality Rater

2012/01/20

Since at least 2005, Google has been using a large, worldwide focus group to help review its search results and the quality of the web pages that rank well in its algorithm. The people in this program are called Quality Raters and, as you can imagine, the work they do is important to search…

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Search In Pics: Google Boxers, 90+ Million Google+ & Gundotra Google+ Cadbury Bar

2012/01/20

In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have, and more.

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The Decision Engine is Dead: Now Bing is For Doing

2012/01/20

Bing is evolving. Emphasis on the “ing.” Microsoft’s search engine is ditching the “decision engine” label and rebranding with a new message: Bing is for doing. And Bing is no doubt hoping that the rebranding will stop people from Googling

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The Decision Engine is Dead: Now Bing is For Doing

2012/01/20

Bing is evolving. Emphasis on the “ing.” Microsoft’s search engine is ditching the “decision engine” label and rebranding with a new message: Bing is for doing. And Bing is no doubt hoping that the rebranding will stop people from Googling

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Video Recap of Weekly Search Buzz :: January 20, 2012

2012/01/20

This week, we cover the major news that Google is now penalizing sites for having too many ads on their pages – yea, a bit hypocritical. Google blacked out their logo for SOPA but Bing and Yahoo did not. Google even slowed down their spider, GoogleBot…

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